Tigre Blanc

Details

  • Brand creation
  • Art direction
  • Design
  • Brand identity
  • Photography

Awards

  • Pentawards 2020, beverages category.
    Bronze award
  • The spirits business, 2018: The Spirits Design Masters.
    Silver medal
  • IWSC, 2018: Design and Media Awards.
    Silver medal

Date

  • 2018

The design of Tigre Blanc, featuring a glass bottle with a screw cap, has been re-developed entirely, staying true to the essence of the brand: white colour, vertical logo and the four tigers. The current design retains the thin silhouette of the bottle, easening up its use for the bartenders.

The new hi-tech laser technique reveals the inlaid metal highlights within the bottle. This involves a meticulous process of first covering the bottle with a metal layer and then applying a white coating, followed by laser cut tiger imprints, revealing the metal and the transparency of the spirit. The process finishes with silk screened tiger stripes on the bottle.

Next Studio  Harcourt